That certainly appears to be true with Madden

  • Countless new players have joined Electronic Arts' (NASDAQ:EA) EA Player Network because the beginning of April. Participants were highly engaged throughout the pandemic, which resulted in strong earnings for Madden nfl 21 coins the business last quarter, but the lingering question on investors' heads was long this phase of increased player action could last.

    EA reported that sales of the new Madden are up nearly 20% year over year in the first week following launch. The sport is also being played with over 17 million games played in the new mode, '' The Yard. This includes following Madden NFL 20 experienced its own record year for the franchise with the maximum engagement levels in its history. Madden NFL 20 contributed to a strong fiscal first quarter of expansion in EA's live services company, which climbed net bookings 61% year over year to $1.1 billion. Live providers consist of in-game spending on Madden and FIFA Ultimate Team.

    This trend also played out in FIFA 20, which attracted seven million new players. As Chief Operating Officer Blake Jorgensen said during the July earnings forecast,"That is important, in that men and women who have played the game lately are more inclined to buy the new one."

    That certainly appears to be true with Madden. The growth in sales to the latest version comes after CEO Andrew Wilson explained previously that the usage of sports and entertainment is shifting from linear to interactive. "We've seen both of these trends accelerate throughout the COVID-19 period," he explained. When revenue of Madden 21 aren't any indication, EA may end up using a very strong fall season of cheap mut coins madden 21 and continued expansion in live services revenue.